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	<title>gneech.com &#187; site stuff</title>
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	<link>http://gneech.com</link>
	<description>John &#039;The Gneech&#039; Robey&#039;s comics, writing, and art.</description>
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		<title>Comments Kerfluffle</title>
		<link>http://gneech.com/talk/comments-kerfluffle/</link>
		<comments>http://gneech.com/talk/comments-kerfluffle/#comments</comments>
		<pubDate>Fri, 03 Jun 2011 13:38:32 +0000</pubDate>
		<dc:creator>The Gneech</dc:creator>
				<category><![CDATA[Gneechy Talk]]></category>
		<category><![CDATA[site stuff]]></category>

		<guid isPermaLink="false">http://gneech.com/?p=1693</guid>
		<description><![CDATA[EDIT: Okay, gneech.com seems to be fixed for now. Still debugging shortstorygeeks.com. I have received reports of my various sites blocking comments and informing the would-be commenter that they&#8217;re marked as SPAM. In order to test this, could I get any willing readers to post a comment to this thread at gneech.com and/or this thread [...]]]></description>
			<content:encoded><![CDATA[<p><strong>EDIT:</strong> Okay, gneech.com seems to be fixed for now. Still debugging shortstorygeeks.com.</p>
<p>I have received reports of my various sites blocking comments and informing the would-be commenter that they&#8217;re marked as SPAM. In order to test this, could I get any willing readers to post a comment to <a href="http://gneech.com/talk/comments-kerfluffle/">this thread at gneech.com</a> and/or <a href="http://shortstorygeeks.com/2011/06/comment-kerfluffle/">this thread at shortstorygeeks.com</a>? Deep thoughts not necessary &#8230; &#8220;Testing, testing!&#8221; will do the job.</p>
<p>Thanks!</p>
<p>-The Gneech</p>
<p>PS: If your attempt at a comment doesn&#8217;t work, please e-mail me at <a href="mailto:thegneech@gmail.com">thegneech@gmail.com</a>.</p>
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		<title>&#8220;Blackbird Singing&#8221; Published!</title>
		<link>http://gneech.com/talk/blackbird-singing-published/</link>
		<comments>http://gneech.com/talk/blackbird-singing-published/#comments</comments>
		<pubDate>Thu, 10 Mar 2011 16:36:40 +0000</pubDate>
		<dc:creator>The Gneech</dc:creator>
				<category><![CDATA[Gneechy Talk]]></category>
		<category><![CDATA[Comics and Art]]></category>
		<category><![CDATA[conventions]]></category>
		<category><![CDATA[NeverNever]]></category>
		<category><![CDATA[site stuff]]></category>
		<category><![CDATA[steampunk]]></category>
		<category><![CDATA[Suburban Jungle]]></category>
		<category><![CDATA[the business end]]></category>
		<category><![CDATA[whodunnit]]></category>
		<category><![CDATA[writing life]]></category>

		<guid isPermaLink="false">http://gneech.com/?p=1552</guid>
		<description><![CDATA[As you might imagine, I&#8217;ve been very distracted recently, and so this piece of news almost slipped through the cracks &#8212; but I can&#8217;t let that happen! Bad Dog Books has released Roar, Volume 3, which includes my latest short story, &#8220;Blackbird Singing In the Dead of Night.&#8221; It&#8217;s a murder mystery starring Squash and [...]]]></description>
			<content:encoded><![CDATA[<p>As you might imagine, I&#8217;ve been very distracted recently, and so this piece of news almost slipped through the cracks &mdash; but I can&#8217;t let that happen! <a href="http://baddogbooks.com/roar/roar-3/">Bad Dog Books has released <em>Roar, Volume 3</em></a>, which includes my latest short story, &#8220;Blackbird Singing In the Dead of Night.&#8221; It&#8217;s a murder mystery starring Squash and Stretch, <a href="http://suburbanjungleclassic.com"><em>Suburban Jungle&#8217;s</em></a> pair of mustelid gumshoes, and was a lot of fun to write.</p>
<p>Among other things, this is a biggie because it&#8217;s my first piece of prose fiction to be published by someone other than myself, and so is a step into new territory for me. Time to update the <a href="http://gneech.com/bibliography/">bibliography</a>!</p>
<p>This is the latest in a series of big changes that have come at me fast and furious, with very little time to process one before I&#8217;m in the midst of another. I&#8217;ve passed so many crossroads in the past year-or-so that I&#8217;m amazed I haven&#8217;t stepped sideways into another dimension.</p>
<p>A week from today will be another one: Thursday the 17th is when we bring down the curtain on <a href="http://mopsy.com/"><em>NeverNever</em></a> for what I expect to be the final time. It&#8217;s been a long and twisty journey, and in many ways it feels like the last steps are the hardest, but I&#8217;m happy to see it get a proper finish and I&#8217;m grateful for all the hard work Sue, Richard, Higgins, and Tiffany have put in to help bring it to fruition over the years. Of course that also means that it&#8217;s time to crank out <em>Attack of the War-Cats</em> as fast as I can to get it done by <a href="http://www.confuzzled.org.uk">Confuzzled</a>. My usual book printer has unexpectedly gone belly-up on me, and the plan I was looking at with Amazon appears to have developed a few holes as well, so I&#8217;m now scrambling to figure out what to do on that front. I&#8217;m sure I&#8217;ll find something, it&#8217;s just a matter of being able to sit down and hash it out.</p>
<p>What comes next from there? I&#8217;m not sure. The ending of <em>NeverNever</em> is significant in the larger picture of my &#8220;creative life&#8221; because it will be the first time in a long time that I didn&#8217;t have a comic running in some form, even if that form was sporadic updates. I was expecting the new steampunk comic to pick up more-or-less on the heels of <em>NN</em> shutting down, but as time goes on I&#8217;m finding it harder and harder to stick with that, for a variety of reasons that I don&#8217;t really want to go into here. So I&#8217;m trying to decide what to do next.</p>
<p>Right now I suspect that the next step will be more short fiction. I have some ideas burgeoning for <em>Roar Vol. 4</em>, and I also think short stories could be a good way to flesh out some of the myriad &#8220;characters in search of a plot&#8221; ideas I&#8217;ve got going, from Brigid and Greg to Not-Dead Darby and the Reagent Man. It might also work to get the juices flowing on the steampunk comic idea, for that matter. The main thing is to keep moving; I&#8217;ve been treading water for far too long now, and it&#8217;s time to start making progress again!</p>
<p>-The Gneech</p>
<p><a class="a2a_dd a2a_target addtoany_share_save" href="http://www.addtoany.com/share_save#url=http%3A%2F%2Fgneech.com%2Ftalk%2Fblackbird-singing-published%2F&amp;title=%26%238220%3BBlackbird%20Singing%26%238221%3B%20Published%21" id="wpa2a_4"><img src="http://gneech.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share"/></a></p>]]></content:encoded>
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		<title>Every Third Comment</title>
		<link>http://gneech.com/talk/every-third-comment/</link>
		<comments>http://gneech.com/talk/every-third-comment/#comments</comments>
		<pubDate>Tue, 14 Sep 2010 12:23:32 +0000</pubDate>
		<dc:creator>The Gneech</dc:creator>
				<category><![CDATA[Gneechy Talk]]></category>
		<category><![CDATA[geekery]]></category>
		<category><![CDATA[silly stuff]]></category>
		<category><![CDATA[site stuff]]></category>

		<guid isPermaLink="false">http://gneech.com/?p=1214</guid>
		<description><![CDATA[hi How are you going? this are just the answer i needed! This looks a very useful resource &#60;THREE LINES OF BADLY FORMATTED HTML LINKING TO FOUR DIFFERENT THINGS&#62; My ratio is improving &#8230; originally all of the comments I received were like this! -The Gneech]]></description>
			<content:encoded><![CDATA[<blockquote><p>hi How are you going?</p>
<p>this are just the answer i needed! This looks a very useful resource</p>
<p>&lt;THREE LINES OF BADLY FORMATTED HTML LINKING TO FOUR DIFFERENT THINGS&gt;</p></blockquote>
<p>My ratio is improving &#8230; originally <em>all</em> of the comments I received were like this!</p>
<p>-The Gneech</p>
<p><a class="a2a_dd a2a_target addtoany_share_save" href="http://www.addtoany.com/share_save#url=http%3A%2F%2Fgneech.com%2Ftalk%2Fevery-third-comment%2F&amp;title=Every%20Third%20Comment" id="wpa2a_6"><img src="http://gneech.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share"/></a></p>]]></content:encoded>
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		<title>Hey, You!</title>
		<link>http://gneech.com/talk/hey-you/</link>
		<comments>http://gneech.com/talk/hey-you/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 13:44:34 +0000</pubDate>
		<dc:creator>The Gneech</dc:creator>
				<category><![CDATA[Gneechy Talk]]></category>
		<category><![CDATA[site stuff]]></category>

		<guid isPermaLink="false">http://gneech.com/?p=1100</guid>
		<description><![CDATA[Yes, you! The person reading this post! I&#8217;m curious &#8212; how are you coming to it? Could you leave a comment and let me know? The ways I can think of are&#8230; Just going to gneech.com Consuming the RSS feed Via my LiveJournal Via the Facebook fan page Via my Twitter feed Some other way [...]]]></description>
			<content:encoded><![CDATA[<p>Yes, you! The person reading this post! I&#8217;m curious &mdash; how are you coming to it? Could you leave a comment and let me know? The ways I can think of are&#8230;</p>
<ol>
<li>Just <a href="http://gneech.com">going to gneech.com</a></li>
<li>Consuming <a href="http://gneech.com/feed/">the RSS feed</a></li>
<li>Via <a href="http://the-gneech.livejournal.com/">my LiveJournal</a></li>
<li>Via <a href="http://www.facebook.com/?ref=home#!/pages/The-Gneech/108590872513079">the Facebook fan page</a></li>
<li>Via <a href="http://twitter.com/the_gneech">my Twitter feed</a></li>
<li>Some other way I don&#8217;t know about or have forgotten?</li>
</ol>
<p>What interests you here? What would you like to see more of? How would you suggest I make gneech.com more awesome generally? Inquiring Gneeches want to know!</p>
<p>-The Gneech</p>
<p><a class="a2a_dd a2a_target addtoany_share_save" href="http://www.addtoany.com/share_save#url=http%3A%2F%2Fgneech.com%2Ftalk%2Fhey-you%2F&amp;title=Hey%2C%20You%21" id="wpa2a_8"><img src="http://gneech.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share"/></a></p>]]></content:encoded>
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		<title>Some More Mathematical Navel-Gazing</title>
		<link>http://gneech.com/talk/some-more-mathematical-navel-gazing/</link>
		<comments>http://gneech.com/talk/some-more-mathematical-navel-gazing/#comments</comments>
		<pubDate>Wed, 12 May 2010 18:16:41 +0000</pubDate>
		<dc:creator>The Gneech</dc:creator>
				<category><![CDATA[Gneechy Talk]]></category>
		<category><![CDATA[geekery]]></category>
		<category><![CDATA[site stuff]]></category>
		<category><![CDATA[writing life]]></category>

		<guid isPermaLink="false">http://gneech.com/?p=900</guid>
		<description><![CDATA[I&#8217;m actually surprised at how interested folks seem to be in the business end of things at gneech.com &#8212; I&#8217;m told that a few readers see me as a kind of trailblazer in directions they&#8217;re interested in going themselves, and as such they&#8217;re watching my career with interest. So, as a public service to those [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m actually surprised at how interested folks seem to be in the business end of things at <a href="http://gneech.com">gneech.com</a> &#8212; I&#8217;m told that a few readers see me as a kind of trailblazer in directions they&#8217;re interested in going themselves, and as such they&#8217;re watching my career with interest. So, as a public service to those folks, let&#8217;s talk about some of the grittier aspects of the nitty-gritty, in particular, banner ads.</p>
<p>Many people who publish &#8220;Get rich with your blog!&#8221;-type materials recommend that you handle your ad buying and selling yourself as a way of cutting out the middleman. And if I had more of a head for business (or more time to spend on it), I might consider it. But as it is, my priority is writing, not &#8220;monetizing the website.&#8221; So I get my ads served up by Project Wonderful, which has a pretty neat &#8220;price set by demand&#8221; system. People bid on ad placements on my site for a given period of time, and whoever bids the highest wins; it&#8217;s sorta like outsourcing my banner ads to eBay. Right now, I have ads running in three places, <a href="http://suburbanjungleclassic.com">Suburban Jungle</a>, <a href="http://mopsy.com">NeverNever</a>, and <a href="http://gneech.com">gneech.com</a>. And among other things, the metrics provided by those banner ads are a pretty clear indicator of what kind of viewership those sites are getting. Not that every view of an ad indicates a unique visitor to the website, but it is at least a page loaded and looked at. (I don&#8217;t know if web crawlers trigger banner ad hits &#8230; I&#8217;ll have to look into that.) Some of the hits, I know, are coming from myself performing regular site maintenance (previewing posts, doing format tweaks, etc.), but those are a relatively small factor. Looking at that, I see that <a href="http://suburbanjungleclassic.com">Suburban Jungle</a>, despite the fact that the story is not currently running, is still by far my most popular website. It breaks down roughly like this:</p>
<ul>
<li><a href="http://gneech.com">gneech.com</a> average daily views: <strong>N</strong></li>
<li><a href="http://mopsy.com">NeverNever</a> average daily views: <strong>N x 5</strong></li>
<li><a href="http://suburbanjungleclassic.com">Suburban Jungle</a> average daily views: <strong>N x 110</strong> (!)</li>
</ul>
<p>So what does this tell me? First off, I need to put another banner or two up on <em>Suburban Jungle</em>. <img src='http://gneech.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  Second, a smallish but real number of people are actually looking at <em>gneech.com</em>, which is gratifying. Nobody wants to talk to an empty room! Third, it implies that I&#8217;m more widely known for <em>SJ</em> than anything else, and that people are still interested in it, so I shouldn&#8217;t be averse to continuing to build on it when I have the opportunity.</p>
<p>At this point, however, there&#8217;s the question of how <a href="http://the-gneech.livejournal.com/">LiveJournal</a> and <a href="http://www.facebook.com/pages/The-Gneech/108590872513079">Facebook</a> feature into this. See, there&#8217;s a dirty little secret those sites don&#8217;t tell you: you&#8217;re basically providing content to them for free, giving them the chance to run banner ads to everyone who&#8217;s interested in what you have to say (or in the case of LJ, get money in the form of paid accounts so people don&#8217;t have to <em>see</em> banner ads). In short, every person who reads this post on LJ or Facebook is a revenue stream that&#8217;s paying <em>them</em> instead of me.</p>
<p>Well, I&#8217;m not upset about that; after all, I&#8217;m taking advantage of the &#8220;externalities&#8221; provided by LJ and Facebook, i.e., a lot of readers collected in one place instead of having to hunt down each of you individually and convince you to come to my page. But over time, and as my audience goes up, it does become more and more in my interest to try to get you to come here directly and cut out the social media middleman. Some blogs do this by requiring you to comment on the blog directly instead of out there where you found it; the WordPress plugin I use to send this to LJ has an option like that. But as an avid reader myself, I know that tactic always irritates me, and that&#8217;s the last thing I want to do to my readers, so I don&#8217;t do that. It might cost me ad hits in the short term, but it helps me keep readers in the long term, which I think is more important.</p>
<p>Another technique, and one which absolutely irritates the heck out of me, is to include banner ads in the post itself. For example, people reading this on LJ would then get a banner ad tacked on to the bottom. Frankly, I can&#8217;t stand it when other people do this, and there are feeds that I stopped following for just that reason. So it&#8217;s highly unlikely that you&#8217;ll ever see me doing that.</p>
<p>A third technique, a popular one and and one I&#8217;m much more inclined to use, is to provide content that only exists on the site and send out links to that in my regular posts. A good example of this is when I set up the <a href="http://gneech.com/category/verse/">Risk a Verse</a> section of the website and made a post announcing its existence to the world. The downside of this is what&#8217;s often referred to in interface design as &#8220;friction.&#8221; The more steps between the user and the desired result, the higher the dropoff. Usability studies have shown this again and again, which is why <a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&#038;location=http%3A%2F%2Fwww.amazon.com%2F&#038;tag=gneechcom-20&#038;linkCode=ur2&#038;camp=1789&#038;creative=390957">Amazon</a><img src="https://www.assoc-amazon.com/e/ir?t=gneechcom-20&#038;l=ur2&#038;o=1" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> is all about the &#8220;1-click buy!&#8221; option. If I shove a post under your nose, you&#8217;re likely to read it (or at least glance at it, which is the main thing that matters to the banner ad gods). If I shove a link under your nose, you might or might not click it &#8212; and if that link goes to another link, only a handful of the small number of people who clicked on the first link will ever bother with the second one.</p>
<p>Friction or no, this is a much more &#8220;polite&#8221; method of connecting with your readers, and one which I hope will result in a more cordial relationship. If I just wanted to make a buck, there are lots of easier ways of doing that than writing blog posts. I want you to be interested in what I have to say, not feeling like you&#8217;ve been tricked into providing just another eyeball to the advertising machine.</p>
<p>-The Gneech</p>
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		<title>New (Old) Short Story Added!</title>
		<link>http://gneech.com/talk/new-old-short-story-added/</link>
		<comments>http://gneech.com/talk/new-old-short-story-added/#comments</comments>
		<pubDate>Mon, 03 May 2010 15:39:51 +0000</pubDate>
		<dc:creator>The Gneech</dc:creator>
				<category><![CDATA[Gneechy Talk]]></category>
		<category><![CDATA[site stuff]]></category>

		<guid isPermaLink="false">http://gneech.com/?p=870</guid>
		<description><![CDATA[As part of the ongoing effort to move my writing to the site, I&#8217;ve added one of my more recent short stories, &#8220;The Day I Almost Changed My Mind&#8221;. Enjoy! -The Gneech]]></description>
			<content:encoded><![CDATA[<p>As part of the ongoing effort to move my writing to the site, I&#8217;ve added one of my more recent short stories, <a href="http://gneech.com/category/stories/the-day-i-almost-changed-my-mind/">&#8220;The Day I Almost Changed My Mind&#8221;</a>. Enjoy!</p>
<p>-The Gneech</p>
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